By Admin 
This interview is the extraordinary journey and success story of a low-budget Gujarati film “Lalo”. The film was made with very limited resources, less screens and without any major promotion, yet it gradually achieved historic success through mouth to mouth publicity. Initially the film was shown on only three screens across Gujarat and Mumbai, but after the 21st day the film took a huge leap and reached thousands of shows. The makers and artists of the film said that their only confidence was that whoever watches the film will like the film. The budget went up to a little over Rs 1 crore, but initially the idea was very simple – one camera, honest actors and a true story. The theater background gave the actors staying power and made the performance extremely raw and natural. The location of Junagadh, its atmosphere and spiritual energy were very important for the film. The film was considered not just a “film” but an “experience.” For this reason, Hindi dubbing was also done by the artists themselves, so that the soul and locality of the characters remains intact. The team attributed the film’s success not to its own success, but to the grace of the audience, the theater and God. The emotional connect with the artists was so deep that people started seeking blessings, crying and sharing their personal stories. This success was not considered to be the result of any plan or marketing, but the result of honesty, friendship, theater’s penance and true faith in cinema. The gist of the interview is that even without big budgets and big names, if the vision is clear and the intentions are true, cinema can be a blockbuster.