2 Jan 2026, Fri

Gig Workers Strike on New Year Eve: The news of a nationwide strike by gig workers on New Year’s Eve certainly raised concerns among consumers, especially whether services like 10-minute delivery would be affected. However, despite the ongoing strike demanding better working conditions and higher pay, Zomato and Swiggy completed a record number of delivery orders on New Year’s Eve.

Gig workers strike has no effect

While this did not indicate any major impact on the business of Zomato and its quick-commerce unit Blinkit, on the other hand the debate intensified on social media whether the 10-minute delivery model puts additional pressure on delivery riders.

Zomato founder and CEO Deepinder Goyal responded to this entire matter on social media platform X. He said in the post that there was talk of a strike by gig workers for the past few days, but despite this, Zomato and Blinkit completed the record delivery a day before. Goyal clarified that during the 10-minute delivery, there is no compromise on the safety of the riders and the major reason for the criticism regarding this model is the lack of complete understanding among the people regarding the design of the system.

Goyal said – fast delivery is determined by infrastructure

Explaining in detail how the 10-minute delivery works, Goyal said that the responsibility of fast delivery does not depend on the speed of the riders, but on the strong infrastructure. According to him, this facility is possible because of the dark stores located near the customers’ homes.

He said that there is no expectation from the delivery partners to drive fast. Under the process, picking and packing is completed in just two and a half minutes after the order is received on Blinkit, while the remaining time covers a distance of about two kilometers, which equates to an average safe speed of about 15 kilometers per hour.

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