Pakistani youtuber-cricketer ban in india: Many Pakistani YouTubers and former cricketers have expressed deep concern about the recently imposed ban by the Government of India. He says that this restriction will cause great loss to his earnings and his identity on YouTube. Especially a large audience number of many Pakistani content creators who made videos on cricket is from India. India is considered to be the biggest market for cricket related materials on YouTube and social media. In such a situation, Pakistani YouTubers say that this ban can become a big crisis of livelihood for them.
A former Pakistani cricketer told IANS, ‘A large part of the audience of our channels comes from India. No one can deny the fact that we are very much dependent on the Indian audience. This ban is a big shock in both income and identity for us.
Pakistani YouTube earnings decreased
In the last few years, many Pakistani cricket experts, former players and Vloggers have become popular in India. He openly expresses his opinion on matches and discusses Indo-Pak cricket matches. Many of these Indians make videos together with YouTubers and they earn from things like views, advertising and live chat, but now, due to lack of Indian spectators, both their income and viewer number have decreased. This has made their future uncertain.
Pakistani YouTubur dependent on Indian audience
Digital field experts say that the effect of this ban can last long. A social media strategist from Lahore said, “For those who depend on the earnings from YouTube, the departure of Indian audience is a big economic loss.”
Some people are hoping that this ban will be temporary, while some are trying to increase the scope of their audience outside India. Currently, Pakistani content creators are troubled by this situation and are concerned about the loss of losing the largest audience.