Instagram Followers: If you want to get 5000 followers on Instagram, how much money will it cost, how is paid promotion done?

Unlike fake followers, real followers come through organic engagement and paid promotions. The cost of reaching 5000 real followers can range from Rs 3000 to Rs 10000 or more. But it depends on your audience size, target country and effectiveness of the ad. The better your content performs, the less you will spend per follower.

Instagram’s paid promotions are run by meta ads. This means you’re reaching the real audience based on specific demographics, interests and location.

To start paid promotion, you will have to convert your account into a business or creator account. This setting unlocks Instagram’s professional tools. After this you will see options like Insights, Analytics and Promote. By having a professional account, you will also get facilities like targeted ads, branded content and post scheduling.

Promotion is successful only when you choose the right post. For example, choose some photo, real or carousel that is already performing well. Always keep in mind that content is most important. No amount of advertising can compensate for weak or useless content.

After selecting the post, click on Promote or Boost Post button below it. After this Instagram will ask where you want to send your audience. If your goal is to increase followers, then select ‘Your Profile’. You can then target your audience by selecting age, gender, interests and location. This will ensure that your promotion reaches only those people who are most likely to follow you.

Instagram gives you complete flexibility to set a daily budget as low as ₹100 to ₹200 per day and a promotion period from 1 to 30 days. In the beginning you can start with a small budget and increase it depending on the results.