By Admin 
Patanjali claims that under the leadership of Baba Ramdev and Acharya Balkrishna, Patanjali has become India’s largest Ayurvedic brand, now it is ready to step into the next phase of its business. Patanjali has recently announced that by the year 2025 it will open 10000 wellness hubs, where yoga, ayurveda and indigenous products will be promoted. This step is a big effort towards realizing the dream of self-reliant India.
Patanjali Foods, which is now a listed company, said, “The target is to increase the revenue of food and FMCG segment from 30% to 50% in the next four years. This change will transform the company into a full-fledged FMCG brand. Patanjali’s focus is now on new innovations. The company is going to launch premium biscuits, cookies, dry fruits and spices, whose margins will reach 11.5%. Apart from this, the range of nutraceuticals and health supplements is being expanded, which will emphasize on organic foods and wellness services.
Patanjali products will be available all over the world- Baba Ramdev
Baba Ramdev has said, “In the next 5-10 years, Patanjali products will be available all over the world.” This global expansion will take Ayurveda to the international level, where the market will be worth $77 billion by 2035. Patanjali says that fast growth is also expected in the Home and Personal Care (HPC) segment. After full integration it will grow by 10-12% annually. Patanjali has recently purchased the non-food business of the group for Rs 1100 crore, which will strengthen the product mix.
Patanjali said, “The company’s omni-channel retail strategy – which includes performance marketing, SEO and influencer campaigns – is a perfect blend of digital and traditional methods. This will make it easier to reach customers. There is also emphasis on sustainability. Patanjali is planning to increase oil palm plantation from 87,000 hectares to 5 lakh hectares, which will keep the edible oil margin stable at 4%. EBTDA margin will settle at 5.9%, and revenue will see CAGR growth of 7% to 10%. The franchise model is also expanding, especially in the health and wellness sector.
Patanjali’s journey will become a symbol of health revolution – Baba Ramdev
Baba Ramdev believes, “With ethical business and sustainable growth, Patanjali’s market cap will reach Rs 100,000 crore to Rs 500,000 crore.” This new chapter will not only increase the business but will also take Ayurveda to the masses. This journey of Patanjali will become a symbol of India’s health revolution.