The month of September 2025 has proved to be a great one for the Indian automobile industry. According to the report of SIAM (Society of Indian Automobile Manufacturers), after the implementation of GST 2.0, there has been a historic jump in the sales of cars, bikes and rickshaws. The beginning of the festive season, the benefit of new GST rates and increasing purchases by customers have given a new impetus to the entire sector. Let us look at the report in detail.

4% increase in sales of passenger vehicles

• A total of 3,72,458 passenger vehicles were sold in India in September 2025. Last year in September 2024, this figure was 3,56,752 units. This means that this time there has been a growth of about 4.4% in sales. This increase was due to the offers and new model launches given by companies like Maruti Suzuki, Hyundai, Tata Motors and Mahindra before the festive season. People took advantage of the discounts and better finance schemes, which led to a good surge in sales.

Sales of two wheelers broke records

• This year the sale of two-wheelers caught everyone’s attention. A total of 21,60,889 two-wheelers were sold in September 2025, which is about 7% more than last year’s 20,25,993 units. Companies like Hero MotoCorp, Honda, TVS and Bajaj Auto captured both rural and urban markets through festive offers and easy EMI schemes. Increasing income of farmers in rural areas and expectation of good harvest have also boosted bike sales.

Growth trend seen in sales of three-wheelers also

• Good growth was also recorded this time in the three-wheeler segment. 84,077 units were sold in September 2025, whereas last year this number was 79,683 units. This is an annual growth of 5.5%. The biggest reason for this growth is the increasing demand for e-rickshaws and CNG auto rickshaws. The GST concessions and subsidy schemes being given by the government on electric vehicles are also playing a big role in this growth.

SIAM President gave a big reaction

• SIAM President Shailesh Chandra said that after the implementation of GST 2.0, a big positive change has been seen in the auto industry. According to him, “After the new GST rates, passenger vehicles, two-wheelers and three-wheelers have seen the highest ever sales in all three segments. This will prove to be a new chapter for the Indian auto sector.”

Mixed performance in July-September 2025 quarter

• According to the SIAM report, the performance in the quarter from July to September 2025 was excellent in some segments, while there was a slight decline in others. Quarterly sales of Passenger Vehicles stood at 10,39,200 units, which is slightly less than last year’s 10,55,137 units. At the same time, sales of two-wheelers increased by 7% and a total of 55,62,077 units were sold. Three-Wheelers also registered an annual growth of 10%. These figures show that a period of recovery has begun in the market.

Also read: Hyundai Exter Facelift is coming soon in a new avatar, will be launched with next-gen infotainment system

India’s two-wheeler market has reached a new peak in September 2025. Due to the beginning of the festive season, increased demand in rural areas and the launch of new models, a strong increase in the sales of bikes and scooters was recorded. This month, a total of 24.58 lakh two-wheelers (domestic + import) have been sold in the country, which shows a growth of 14.37% more as compared to August 2025 and 7.85% growth as compared to September 2024, but the biggest surprise is the lagging behind of a big company like Honda and Hero MotoCorp again maintaining its dominance at the number-1 position.

Hero MotoCorp becomes number-1

• Hero MotoCorp once again proved in September 2025 that it is India’s two-wheeler market leader. The company sold the highest number of units this month and left behind companies like Honda, TVS, Bajaj and Royal Enfield. On the other hand, Honda’s sales declined on year-on-year (YoY) basis. It was the only company whose growth was negative in September. Although Honda’s scooter models (like the Activa) are still popular in their category, the decline in bike sales has dragged down the overall figures. TVS Motor and Royal Enfield performed well, with both companies registering double-digit growth in September.

Bajaj and TVS dominate the export market

• The two-wheeler export market also performed better in September 2025. A total of 3.98 lakh units were imported from India this month, which shows a growth of 16.95%. Bajaj Auto and TVS Motor Company together capture about 67% of India’s two-wheeler export market. Both the companies have strengthened their hold in markets like Latin America, Africa and South-East Asia. Hero MotoCorp has also made a better comeback in the field of exports. The company’s exports have almost doubled, while Suzuki has faced a decline in foreign markets.

Tremendous growth in two-wheeler market in September 2025

• According to the SIAM report and industry data, India’s total two-wheeler sales (domestic + exports) are expected to reach 24.58 lakh units in September 2025. This is a big increase compared to last month and last year.

performance of companies

• Hero MotoCorp sold the most two-wheelers and again achieved the number-1 position. The company’s sales increased by 8%. Honda sales have declined. It was the only company whose growth was -3% in September. TVS Motor performed brilliantly and achieved a growth of 12%. The company also registered good growth in the export market. Bajaj Auto’s sales remained stable and achieved a growth of 9%. Bajaj and TVS together capture 67% of India’s two-wheeler export market. Royal Enfield performed record breaking. The company’s growth reached 43%. The demand for its models like Classic 350, Bullet 350 and Hunter 350 was very high. Suzuki also performed well and registered a growth of 24.48%. Sales of its Access 125 scooter and Gixxer series increased, although there was a slight decline in exports.

Why did Honda sales decline?

• There are some big reasons behind the decline of Honda Motorcycle & Scooter India (HMSI). The company did not launch any new model for a long time and remained dependent on the old models. Also, competition from companies like Hero, TVS and Bajaj has increased. The strong hold of Hero and TVS in rural markets is also affecting Honda’s sales. However, Honda is now preparing to enter the new 125cc scooter and electric vehicle segment (EV). The company hopes that this will increase its sales again in the coming months.

Also read: These bikes are economical to run in villages, starts from Rs 55,100, see list