Dreame now available offline in India Experience Smart Cleaning at Croma Stores Across Over 20 Cities All Details

Admin — Wed, 16 Jul 2025 13:14:57 +0000

Smart Home Appliances brand Dreame Technology has now started its offline expansion in India. The company has partnered with Croma and brought its products to retail stores in more than 20 cities of India. After continuous demand and good sales on Amazon India, Dreame will now deliver its robotic vacuum cleaner, cordless vacuum, weight-and-dry cleaning devices and grooming products to consumers through physical stores. The company says that through the “Dreame Zone” made in Croma, customers will also be able to test these products before purchasing these products.

Dreame has stated through press release that this offline presence is not just to increase the cell but an attempt to bring the brand closer to the consumer. Manu Sharma, managing director of Dreame India, said that this step is part of Dreame’s long-term commitment in the Indian market. He says that now customers will be able to understand his performance, design and features better by looking at Dreame product in real-world setup.

With this partnership, Dreame is creating a physical digital experience that targets different types of shopping behavior in India. While the brand has gained rapid growth on one side, now physical touchpoints are expected to increase the consumer trust and conversion.

Dreame has recently made Bollywood actress Kriti Sanon its first Indian brand ambassador, which further strengthens the brand’s serious market Strategy. In addition, the company has also upgraded the after-cell service, including toll-free helpline, pickup-drop support, on-site installation, 2-year grooming product warranty and 1 year cleaning devices warranties.

Dreame products are also running an introductory offer in Croma stores from July 15 to July 20. During this time, customers can get up to 10% discount from IDFC Bank, Amex, HSBC and Bank of Baroda cards on selected products, as well as the option of No-Kost EMI will be available.

Dreame where is now available in India?

Dreame is now available offline at selected Croma stores in 20+ Indian cities, as well as online on Amazon.

What products of Dreame will be found in Croma?

Robotic vacuum cleaner, cordless vacuum, weight-drama vacuum, and grooming products are available on Croma stores.

Can customers do tests before purchasing products?

Yes, customers can see the live demo of the product’s performance and features on the “Dreame Zone” made in Croma stores.

Is there any launch offer?

Yes, from July 15 to 20, select bank cards will get a discount of up to 10% on Dreame products and some models will also get no-cost EMI.

Dreame made a celebrity a brand ambassador?

Yes, Dreame has appointed Kriti Sanon as its first Indian brand ambassador.

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Dreame technology to increase range of smart home appliances with kriti sanon joins as a brand ambassador

Admin — Sun, 27 Apr 2025 07:12:56 +0000

Smart Home Applications brand, Dreame Technology has planned to increase its presence in the country. The company has made Bollywood actress Kriti Sanon its brand ambassador. Dreame Technology has a range of grooming products such as intelligent robotic vacuums, high-performance cordless stick vacuums, weight and dry vacuums for hands-free home maintenance. About the company’s plan for the country’s market Gadgets360 Managing director of Dreame Technology, Manu sharma Talked with Here are its main parts:

Smart cleaning is a new concept in India. How is Dreame Technology providing information to the market and making confidence among the first time users?

This is a new concept in India but there is a lot of potential in this field. There are a large number of single families in India. Apart from this, people are working in various sectors. Many people have difficulty handling the cleanliness of the house with their jobs. In such a situation, our goal is to make it easier through our automated vacuum cleaners and other artificial intelligence (AI) support products. The demand for these products in India has increased significantly. However, information about these products is still limited. We believe that it will soon become a growing industry.

We are actively working to inform people about smart cleaning solutions. Making Kriti Sanon a brand ambassador for Dreame Technology is part of this strategy. Kriti Sanon is very popular for the youth in the country and we are making this segment our goal. We want to meet the need for each segment of the society. Because of this, our robotic vacuum range starts from Rs 15,000 to Rs 1 lakh. Apart from this, we are soon expansion in the offline market, where customers will be able to experience our products. We are planning to expand in a phased manner.

In the next five years in India, how are you watching the market of smart home/robotic vacuum cleaner growing and how will Dreame Technology be in this market?

Last year, the market for smart home vacuum cleaning in the country was about 1.5 lakh units. This year it can be doubled and about three lakh units. Our market share has increased from about five percent to more than 25 percent. By the end of this year we can reach the first place in the market. Smart vacuum cleaners have low reach and due to this, it is difficult to install the market in the next five years. However, we hope that the size of this market will continue to double annually in the next five to six years and we are making our strategy accordingly.

What is the company’s plan for the current financial year? Can the company open its offline experience store in the country?

This year we plan to launch eight new products. Out of this, we have already launched the products of the first batch. Before the festive season, some of our new products will be launched. Our company has offline experience stores in many countries. If we see good growth in India, then we will soon open our offline experience store here.

India is a sensitive market for a price for many companies. How is Dreame Technology planning to balance affordability with premium innovation here?

Yes, you are right. For this reason, we have a large range of products. We have products for all income group people. In the country, we are definitely seeing demand growing. Volume growth will also affect pricing, so that we will be able to offer our products on affordable prices. For example, many of our products whose price was worth about one lakh rupees a few years ago is now available for about 50,000 rupees. We manufacture our products ourselves and because of this we have complete control on the supply chain. As the demand increases, we are committed to transport this benefit to our customers.

Is Dreame Technology plan to launch special products or variants for India because we are different from other countries in terms of atmosphere?

Most of our products launched in the country’s market are international products but we have started changing our products according to the Indian environment. For example, deep cleaning, high suction power and mopping are needed in the country. Our such product is L10 Prime, which comes with full stack mopping at the entry level price. We will definitely launch our products according to Indian conditions. Apart from this, if demand increases in India, then we under the Make in India campaign Manufacturing Will also consider setting up the unit.

How are you handling after-cells service and customer support?

Our products are still new for India’s market. In such a situation, our engineers are giving them a demo of products by visiting people’s homes. We are constantly increasing our reach. We initially used to deliver products in 165 cities and this number has increased to about 200 cities. Our customers are being offered pick-up and drop-off services. If there is a problem with the product, then our engineers go to the customers’ house and solve it. We have also tied up with third-party service providers to increase offer-cells support. Customers can also contact through toll-free numbers.