If you use Instagram, then there is news of work for you. After a long wait, the company has launched a new feature called Link Reels. With this help, Instagram users will be able to add external links on their reels. This feature is very useful for creators and businesses and now they will be able to share their content more easily. This will also increase their engagement and they will be able to take their followers to other sources besides Instagram.

Till now links were not embedded in reel

Till now if a creator or business wanted to embed the external link in any of his videos, then he did not have this facility. He was able to share only a link with a link sticker in bio or story. Now you have got rid of this mess and users will be able to add clicking links in their short video itself. With this help, now users will be able to click on the link to go to a website, shopping platform or other sources. This feature is available for personal account as well as professional creators.

How to use feature?

This feature is easy to use. While uploading or uploading the reel create or uploading, the user will have an ad link option. Paste URL in this option. Instagram is also giving the option to the user how he wants to show this link. After this, this link will be embedded with reel and viewers can be redirect by clicking on it. With its help, videos present on the platforms like event registration, product launch and YouTube etc. will be shared. The company has rolled out this feature for users around the world. Some users are able to access this feature and some may have to wait a little for it.

Instagram tool: Instagram has introduced new analytics features for content creators, which will help them understand which post of their posts and why. This platform owned by Meta said that these updates will give creators a chance to closely know the activities of the user, such as what time, which type engagement is being done on their post.

Now through the ‘Reel Like Insights’ features on the reels, the creators will get to know on which seconds the audience liked the video. This data will look as interactive chart, which will make it easier to understand which part of the video is drawing the most attention. Along with this, information about likes, shares, sews, comments and total interaction will also be available.

Understand through pie chart

Similarly, Carcale Like Insights has also been added, so that the photo can be seen in the Carosphere Post on which slide people liked the post. Through a pie chart, the interaction between followers and non-followers can also be understood and it will also be known which slide the most response was received.

Post-level demographic data will also be available

Earlier, only the entire account’s demographic data was available on Instagram such as age, country and gender. Now these details will also be available for every post and reel. This will help the creators to understand which content of their content is more liked by the audience.

Followers’ growth will also be depth analysis

Instagram has also upgraded the ‘Followers Insights’ section. Now the creators will be able to know which reel or post they get the most followers or lost. It will show new follows, unfollowers and trends of overall growth, which will make it easier to decide which content is the most effective in adding audiences.

New metric will be found under the name ‘Viewers’

Instagram is soon to bring new ‘Viewers’ Matriculation instead of ‘Accounts Reached’, which will show the user engagement even better. In this, the interaction will be categorized on the basis of content type, which will help the creators to understand what kind of content is bringing the most activity.

All these features are being gradually rolling out worldwide and are part of the effort of Instagram under which he wants to provide more accurate information to the creators to improve their content.

Also read:

Now your voice will run the car and all the devices of the house! New AI model has come, know complete information