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As the years went by, a film came to the theaters which no one expected that with the passage of time, it would start competing with even a big film like ‘Thama’. The pairing of Harshvardhan Rane and Sonam Bajwa is made for the first time in the film and this pair has left no stone unturned to create havoc at the box office.

A film which was neither promoted nor talked about before its release, created a ruckus as soon as it was released, how? The film has become one of the successful films in just a week and there are many reasons for this, take a look at them.

5 reasons for the success of ‘Ek Deewane Ke Deewaniyat’

1- Review and positive word of mouth of the film: Critics described this film as a good film. ABP News in its review called it a film full of passion and gave 3 stars. Apart from this, the audience also gave positive reactions about the film on social media, which was enough to increase interest in the film.

2- Budget of the film: Films like Akshay Kumra’s film ‘Housefull 5’ to ‘Jolly LLB 3’ could not become a hit even after making Rs 100 crore. The main reason for this was their big budget. At the same time, films like ‘Loca Chapter 1’ and ‘Su From So’ became blockbusters because due to their small budget, whatever they earned became a plus for them.

The same thing applies in ‘Deewaniyat’ also. The film has been made with a budget of only Rs 25 crores and till now the film has earned around Rs 45 crores in India and over Rs 50 crores worldwide. That is, the film could not cross double figures at the box office on any day, yet it became a hit.

3- Makers’ strategy regarding promotion: Before the release of ‘Sayara’, neither the film was talked about nor its actors came in front of the people. When the film was released, it became one of the biggest films of the year. The film was promoted by the audience and not by the makers.

Similarly, not a single rupee was spent in the promotion of this film before its release. Now Harshvardhan Rane himself is roaming around the country with just a small van and meeting people. This method of promotion is definitely a bit casual, but has proved to be a superhit.

4- Re-release of ‘Sanam Teri Kasam’ made Harshvardhan a brand: When Harshvardhan Rane’s 2016 megaflop film ‘Sanam Teri Kasam’ was re-released, it made a record by earning around Rs 42 crores.

The film became a superhit. The audience gave the film a cult tag. Now the same passionate love story was seen again, that too with Harsh Vardhan, so it was like a big offer for the fans. Obviously people started going to watch the movie.

5- ‘Sayara’ also became a big reason: Ahaan Pandey and Aneet Padda’s fresh love story and that too in Mohit Suri style! Meaning just amazing and nothing else. People were waiting for films like ‘Ek Villain’, ‘Jannat’ and ‘Aashiqui 2’ for a long time. A similar film came and people took it seriously.

Similarly, when ‘Ek Deewane Ki Deewaniyat’ was released, every type of audience, from Gen Z to Millennials, started arriving to watch the film. It is clear that these 5 reasons are enough to make this film big.

After the re-release of Harshvardhan Rane’s ‘Sanam Teri Kasam’, another romantic film is being liked by the people at the box office. ‘Ek Deewane Ki Deewaniyat’ is being liked so much that even in front of a big film like ‘Thama’, the film has taken out its entire budget even before the end of its first weekend.

Not only the budget was made, now the film has gone much further and is going to be included in the hit films very soon. There has been an increase in the film’s earnings today due to Sunday holidays.

Box office collection of ‘Ek Deewane Ki Diwaniyat’

You can see the complete data of how much this film has earned every day separately in the table below. Please note that today’s data available on Secnilk is till 3:05 pm and is not final. There may be change in this.

day	Box office collection (in crores)
Day 1	9
Day 2	7.75
Day 3	6
Day 4	5.5
Day 5	5.75
Day 6	2.3
total	36.3

‘Ek Deewane Ki Diwaniyat’ will break the record of ‘Sanam Teri Kasam re-release’

‘Sanam Teri Kasam Re-release’ is still in the top 3 grossing films of Harshvardhan Rane. ‘Ek Deewane Ki Deewaniyat’ is at second place in this list and is just a few crores away from reaching the first place. Now it will be interesting to see when the film will reach number one.

You can see the list of top 3 grossing films of Harshvardhan Rane below-

1. Sanam Teri Kasam Re-release – Rs 42.28 crore
2. Ek Deewane Ki Deewaniyat – Rs 35.57 crore (earnings are still ongoing)
3. Savi: A Bloody Housewife – Rs 7.84 crore

Budget and starcast of ‘Ek Deewane Ki Deewaniyat’

This film has been directed by director Milap Zaveri. According to Koimoi, the budget of the film is around Rs 25 crores. Not much has been spent on the promotion of the film but due to good reviews and positive word of mouth, this film of Sonam Bajwa and Harsh Vardhan is gaining attention worldwide in just 5 days.

This year many big films like ‘Chhaava’ to ‘Coolie’ and ‘Jatt’ were released. Some collected Rs 600 crores, some Rs 200 crores and some Rs 300 crores. There were many films which easily collected Rs 100 crores.

That means some became huge blockbusters, some were hits and some were flops. Meanwhile, if you want to know, apart from the hits and flops of this year, which are the films which come in the superhit category. So we have brought this information for you.

How many movies became superhit in Hindi this year?

In the year 2025, only 3 films could be included in the superhit category in the Hindi belt. If you see the list of these films, it is shocking. Actually, there is only one film which has been released this year and has become a superhit. Apart from this, there are two films which are old and have been re-released this year.

You can see the list of these films below. Let us tell you that this list is according to the data of Koimoi and is till October 14.

• Kantara Chapter 1 (Hindi Version) – Rs 150.67 crore so far (earnings are still in progress)
• Sanam Teri Kasam (Re-release) – Rs 35.55 crore
• Yeh Jawaani Hai Deewani (re-release) – Rs 22.04 crore

Two old films did wonders

Harshvardhan Rane’s ‘Sanam Teri Kasam’ and Ranbir Kapoor’s ‘Yeh Jawaani Hai Deewani’ were re-released. People’s nostalgia and love for these films was so much that people bought their tickets in large numbers.

This was the reason why Harshvardhan Rane’s ‘Sanam Teri Kasam’ flopped after its last release. This time, an amazing collection of Rs 4.50 crore was made on the opening day itself. So Ranbir’s ‘Yeh Jawaani Hai Deewani’ also had an opening day collection of Rs 1.15 crore.