By Admin 
Food and wellness business: Patanjali Foods Limited claims that it is giving a new direction to India’s food and health market. Patanjali says that on the basis of Swadeshi and Ayurveda, this company is not only winning the trust of consumers, but is also giving tough competition to big multinational companies.
The company said, “The first reason for Patanjali’s success is its indigenous view. The company uses natural and Ayurvedic ingredients in its products, such as honey, ghee, Chyawanprash and spices. These products are not only healthy, but also economical, so that common people can easily buy them. In addition, the company promotes organic farming, which benefits farmers and protects the environment. ”
People are becoming aware of health- Patanjali
“Second, Patanjali has paid attention to diversity. The company works in many fields such as edible oil, biscuits, noodles, cosmetics and neutralcuticals. Recently, Patanjali has launched new products such as Neutrala Sports Drink and Premium Dry Fruits, which are attracting youth and health conscious people.
“Third, the company’s marketing strategy is also unique.” Patanjali has brought its products to every corner of the country through both online and offline mediums. Its 40,000 distributors and 10,000 stores easily provide products to consumers. Also, the company’s advertisements focus on indigenous and health, which instill confidence among customers. ‘
Promotion of indigenous, health and self-reliance- Patanjali
Patanjali Foods Limited says, “It is not only a company, but a movement, which is promoting indigenous, health and self -reliance.” With its efforts, India’s food and health markets are touching new heights. ”
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