Every match of India vs Pakistan brings high voltage drama, but this time the atmosphere is also hot outside the field. After the terrorist attack in Pahalgam, protests are going on across the country. Despite this, BCCI and Broadcast companies are not canceling it. Reason? Earning more than 100 crores from just one match! Sony Sports has fixed the price of ₹ 14-16 lakh for the 10 second ed slot of this match. Earnings of about ₹ 40-50 crores from TV AIDS are estimated. At the same time, Dubai’s hotel industry, ticket agencies and tourism sectors are also making huge profits from this match. From Asia Cup 2025, BCCI is going to get a share of ₹ 120 crore and PCB ₹ 116 crore. India-Pakistan teams are the real brand values of this tournament. In such a situation, the decision to cancel the match is not only “emotional”, but also “financial”. History is witness-whenever the plays and politics collide, there is definitely tension on the field!
Cricket or Business? Big game behind India-Pak match! Paisa Live | Cricket or Business? The big game behind the India-pak match!
