Beer Consumption: Telangana is far ahead of all other states in terms of drinking beer in India. According to data from the National Institute of Public Finance and Policy and excise departments of different states, Telangana consumes the most beer in the country.

Telangana leads in beer consumption

Telangana has become the largest beer consuming state in the country in terms of quantity. This trend is seen even more in the summer months. Due to the increasing heat, the demand for beer increases significantly. Beer sales in the state increase by 65% ​​during heat waves. With this the daily consumption reaches 2.2 lakh to 2.3 lakh cases. The state’s popularity for beer consumption is reflected not only in sales figures but also in the spending patterns of consumers.

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Highest expenditure on beer and liquor

The data shows that rural residents in Telangana spend an average of ₹3061 per capita annually on Indian-made foreign liquor and beer. This is the highest per capita expenditure on liquor in Indian states. Such spending reflects the role of liquor in the state’s consumer economy.

Hyderabad leads India’s beer market

Hyderabad is one of the largest centers of beer consumption in the country. This city has left Mumbai and Bengaluru behind in terms of beer sales.

Of the 972 licensed bars in Telangana, 645 bars are within the Greater Hyderabad Municipal Corporation limits. This large number of bars and entertainment venues has played a big role in increasing the consumption levels.

Excise revenue at record level

The government gets huge revenue from the state’s rapidly growing liquor and beer market. There has been a tremendous increase in the excise revenue of Telangana in the last decade. Excise revenue has increased from approximately ₹ 10,000 crore in 2014-15 to ₹ 36,493 crore in the financial year 2023-24. Sales increase even more during the festival season. Record liquor sales of ₹5,102 crore were recorded across the state in December 2025 alone.

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The stir regarding the new excise policy has intensified in the capital Delhi. According to sources, this time many major changes can be seen in the draft of the new liquor policy being prepared by the Delhi government. These include a proposal to give a bigger and modern look to the liquor shops as well as an increase in the profit (margin) per bottle for the retailers.

According to the information, a committee headed by Public Works Department Minister Pravesh Verma is preparing the draft of this new policy, which has now reached its final stage. It is being told that under the new excise policy, liquor shops will be kept away from residential areas, schools and religious places so that the local people do not face any kind of problem.

Liquor sale system will continue only under government corporations

Government sources said that the system of liquor shops currently running in the city – which is being run by four government corporations – is being recommended to be continued. This would mean that no private company will be able to run liquor shops in Delhi.

Both shopkeepers and consumers benefit from the new policy

It is also proposed in the draft that the profit on Indian Made Foreign Liquor (IMFL) should be increased by Rs 50 per bottle and on imported liquor by Rs 100. According to experts, this will encourage shopkeepers to stock better and expensive branded liquor.

Currently there are more than 700 liquor shops in Delhi, which are operated by four government agencies DSIIDC, DTTDC, DSCSC and DCCWS. The new policy suggests that these corporations should open large, clean and modern stores, so that consumers can have a better experience in purchasing liquor at convenient places like malls or shopping complexes.

Claims of investigation into the old policy and transparency of the new policy

Let us tell you that the current excise policy of Delhi was implemented in September 2022 when the Arvind Kejriwal (AAP) government in Delhi canceled its reform policy for 2021-22 due to corruption allegations. During the implementation of that policy, allegations of many irregularities came to light and even CBI and ED investigations were initiated. At present, the old policy has been extended several times and now it will remain in force till March 31, 2026.

The new policy will now be put up for public suggestions, after which it will be implemented after the approval of the Cabinet and the Lieutenant Governor. The government claims that with the new policy, the system of liquor sale in Delhi will be transparent, systematic and in the interest of consumers.